UEM

Shakespeare slept here!

Read this blog ! Practice your English! Come on ( venga ya)!. No deadlines (fechas tope). No exams. It's just a fun way to learn the language. 

Signs- Publicity overload ?

Wendy . Blog Published 29 May 2012

I'm always taking photographs of interesting signs. Some of them are simple and unusual like this one which I found in Richmond, England: "LOOK OUT:Neighbourhood Watch" This nice quiet hilltop residential area wants to discourage potential burglars.

.

.Others are magnificently unique.

Some seem to be looking at YOU!

.

.

.The messages are
clear and concise.

.However too many signs together is chaos.

Too much is too much. Too many warnings!

Or maybe just enough to keep gangs of teenagers out of this construction site.

Have you ever been to Times Square in New York City? It's the epitomy of publicity in your face. It's dramatic. It's exciting. It's...Times Square !

-Wendy

Vocabulary:
overload: sobrecarga
signs: carteles
discourage: ahuyentar
burglars: ladrones
unique: único
warnings: advertencias
teenagers: adolescentes
exciting: emocionante
keep X out: mantener alejados
gangs: pandillas

Share in Twitter Share in Facebook Share in LinkedIn
Comments (6)
Bego (not verified)
5 February 2016 12:29 pm Reply

I know That I'm on delay with this post, but I love ambient media and part of your examples belong to a discipline that in advertising we call "guerrilla advertising". Part of this is the ambient media, some kind of outdoor advertising sings used in an amazing way. Here you have com examples: http://www.creativeguerrillamarketing.com/guerrilla-marketing/7-nontraditional-ads-for-small-spaces/

Jose María Flores (not verified)
5 February 2016 12:29 pm Reply

We might not even notice, but our daily life is full of marketing advertisements, signs and huge posters with sentences underneath, which pierce our minds to prompt us to buy hundreds of different items every day. The big marketing companies like Coca-cola, Nike, MacDonald´s, etc. spend millions of dollars in extensive publicity campaigns so that we, their potential buyers, go and purchase their products. Advertising agents normally use witty sentences in order to catch consumers´ attention. These sentences are known as “slogans”. Here is a list of the top 20 slogans of all time: THE TOP 20 SLOGANS 1. Beanz Meanz Heinz - Heinz [1967] 2. Just Do It - Nike [1987] 3. Does Exactly What It Says On the tin - Ronseal [1994] 4. Make Love Not War - various [1965] 5. Every Little Helps - Tesco [1993] 6. Have a Break. Have a Kit Kat - Kit Kat [1957] 7. Vorsprung Durch Technik - Audi [1982] 8. Think Different - Apple [1997] 9. It is. Are You? - The Independent [1986] 10. It’s Finger Lickin’ Good - KFC [1950s] 11. Say It With Flowers - FTD [1917] 12. Keep Calm and Carry On - HM Gov [1939] 13. It’s The Real Thing - Coca-Cola [1940] 14. You Either Love It Or Hate It - Marmite [1996] 15. Because I’m Worth It - L’Oreal [1971] 16. Snap! Crackle! Pop!- Kellogg’s [1932] 17. Never Knowingly Undersold - John Lewis [1925] 18. Liberte, Egalite, Fraternite - France [1789] 19. Refreshes the Parts Other Beers Cannot Reach - Heineken [1973] 20. No One Likes Us, We Don’t Care - Millwall FC [1970s] Read more: http://www.dailymail.co.uk/news/article-2091815/Beanz-Means-Heinz-named-advertising-slogan-time.html#ixzz1wSK0Pcoz

Anónimo (not verified)
5 February 2016 12:29 pm Reply

Thanks for your comments Jose. And thanks for that list too. I really like the Nike slogan: Just do it!

B1_T4M_Irene He... (not verified)
5 February 2016 12:29 pm Reply

I think that excessive advertisings are really confuse. But sometimes it's beautiful and spectacular like Times Square; I had been there two years ago and I've to tell that it's awesome although it's a bit confusing. There are also places where publicity is boring and I think that funny advertisings are easier to remember. A curious issue is that in some countries like Spain it's forbidden to make unfair advertising but there are others countries like EEUU where this is permitted, what do you think about it?

Roger Ricomà. B2.T52 (not verified)
5 February 2016 12:29 pm Reply

As we can see at this article, it is another example about how we are influenced by advertisements. Maybe we don't realize sometimes about this fact but we are always surrounded by all kinds of adverts that drive us to buy something.

Ana.B2.T52 (not verified)
5 February 2016 12:29 pm Reply

Many times we are not aware of how advertisements can influence us, affecting us directly. Currently we live in a consumer society in which every advertising message carries a stimulus that the consumers are looking for feel the need to purchase or consume the product or service which it´s being promoted. Some customers buy without a real or true need. The increidible thing that mostly we don't realize!!

Leave a comment